Dr. Iyadunni Atinuke Gbadebo is a leading voice in Nigeria’s hospitality and business landscape. As Director of Sales & Marketing at Eko Hotels & Suites since 2011, she has driven record growth and pioneered the Tropical Christmas Wonderland, a multi-billion-naira tourism brand. She oversees sales, marketing, branding, and events for the hotel’s 825 rooms and 11 restaurants, leading a dynamic team of professionals.
With 21+ years of cross-sector experience, her career spans roles in aviation, hospitality, and consulting, from boosting CNN’s African advertising revenues to driving airline ticket sales, managing commercial operations at Murtala Muhammed Airport Terminal 2, and introducing the Tirta Ayu Spa franchise to Nigeria.
An alumna of the University of Lagos, University of Salford Manchester, and MSBM UK (PhD, Business Management), Dr. Gbadebo blends academic depth with practical leadership.
At TRAVCONEXPO 2025 she will lead deliver a Keynote titled ‘Strategic Partnerships: Leveraging Collaborations for Business Growth”
Drawing from her multi-industry expertise, Dr. Gbadebo will show how smart alliances create new markets, unlock sponsorship, and drive long-term growth. Attendees will gain practical insights on:
- Building co-creation models across travel, hospitality, and aviation.
- Identifying and negotiating strategic brand alliances.
- Turning partnerships into sustainable revenue streams.
Whether you are a hotelier, travel operator, or policymaker, this session offers a roadmap for growth through collaboration.
